The New Primal's Noble Made Brand Launches Lineup of Dressings

Charleston, SC (March 1, 2019) – After its marinades and cooking sauces entered the condiment scene with a major splash, The New Primal is now dressing up meals with more of a drizzle. But, boy, is that drizzle delicious. Beloved first for its grass-fed jerky snacks, then faithfully followed into BBQ and buffalo saucery, The New Primal continues to expand its Noble Made line of bottled cook-at-home goodness with four brilliantly-flavored dressings. This new condiment crew meets an eager arrival at Whole Foods nationwide in early spring, and each recipe is not only free of soy and dairy, but has also earned the distinctions of being Whole30 Approved® and Certified Gluten-Free.

"We are excited to partner with The New Primal on the exclusive launch of their culinary-inspired salad dressings and marinades,” states Christina Pearson, Whole Foods Market Global Category Manager. “The flavor profiles bring a unique offering to the set that I think will really resonate with customers."

Scrumptious over salads. Divine for dipping. Magical as marinades. This versatility means you can make any Noble Made dressing the star or give it a supporting role, depending on your time, talent, or hanker. However you pour them, the result is a bounty of meats and veggies that were as foolproof to prepare as they are heavenly to eat.

The latest product expansion is perfectly aligned with The New Primal’s encouragement to commune over mealtime. “Our movement from clean, portable snacks to healthy, convenient cooking was one that we didn’t see coming, but now it seems like a natural evolution,” observes company founder Jason Burke. “Likewise, it is our hope that a healthy meal made memorable with Noble Made dressings and marinades fosters a refreshed love for meal prep and sharing. Our ultimate aim is to observe a ‘Return to the Table’ as an eager, though perhaps unexpected, customer habit.”

Noble Made dressings by The New Primal will be available in Whole Foods Market locations nationwide beginning March 1st 2019, retailing for $6.99 each.

For further information on The New Primal products, ingredients, and recipes, visit

About The New Primal Since its origins in grass-fed, pasture-raised jerky snacks, The New Primal has innovated with intention, but never compromised on our core mission. With a belief that healthy eating is more than nutrient-packing, we source carefully, package consciously, and flavor thoughtfully. Portable protein from classic jerky to meat sticks offer tasty fuel on the go, while cooking sauces, marinades, and dressings made from the smartest, simplest ingredients lure you back into the kitchen. Our inspiration is always renewed with the notion that healthy gets humored, but delicious gets devoured. You are what you eat. Choose Wisely®. Learn more at